President Marcos Jr. himself led the event at the Centennial Arena in Ilocos Norte. He introduced the 12 candidates running for Senate under his administration’s banner. A huge crowd of supporters gathered to cheer for them as they launched their journey toward the May 2025 midterm elections.
One of the biggest surprises of the event was the presence of Senator Imee Marcos, the President’s sister. She had earlier announced that she would not accept her brother’s endorsement, but she still attended the rally.
Meet the Senate Candidates
The Alyansa para sa Bagong Pilipinas team includes well-known leaders who have served the country in different ways. Here are the 12 candidates:
- Benhur Abalos – Former Interior Secretary
- Abby Binay – Mayor of Makati City
- Pia Cayetano – Current Senator
- Lito Lapid – Current Senator and former action star
- Panfilo Lacson – Former Senator and retired police chief
- Manny Pacquiao – Former Senator and boxing champion
- Bong Revilla Jr. – Current Senator and actor
- Tito Sotto III – Former Senate President
- Francis Tolentino – Current Senator
- Erwin Tulfo – Former Social Welfare Secretary
- Camille Villar – Deputy Speaker of the House of Representatives
- Imee Marcos – Current Senator and sister of the President
These candidates bring years of experience in government, law enforcement, public service, and even entertainment.
A Strong Message from the Team
The campaign manager, Navotas City Representative Toby Tiangco, emphasized that Alyansa is not just a group of candidates but a team of experienced leaders who want to help the country.
“This is not just a campaign launch—this is a promise to continue the progress we have started under President Marcos Jr.,” Tiangco said. He added that the team is focused on helping Filipinos by addressing major concerns like: ✔️ Economic recovery
✔️ Controlling inflation (rising prices of goods)
✔️ Creating more jobs
✔️ Improving government services
Tiangco also pointed out that Ilocos Norte is a very important province for the administration. It has 434,114 registered voters, and in the 2022 presidential elections, the province gave Marcos Jr. a massive 356,221 votes out of 380,721 total votes—showing strong support from Ilocanos.
Nationwide Campaign Plans
The campaign in Ilocos Norte was just the beginning. The Alyansa team has planned big rallies across the country to meet voters and share their goals. Some of the next stops include: 📍 Iloilo City – Reaching out to voters in the Visayas region
📍 Carmen, Davao del Norte – Engaging with supporters in Mindanao
📍 Pasay City – Connecting with Metro Manila residents
Building Momentum for the 2025 Elections
The Alyansa team wants to gain the trust of Filipinos by proving they have the skills and experience to lead. They believe their team is the best choice for the Senate because they focus on unity and development.
“The people have seen our leadership, and we hope they will support us again,” Tiangco said. “We will bring our message of hope, progress, and strong leadership to every Filipino.”
As the campaign trail heats up, voters will soon hear more about Alyansa’s plans and promises. Will they win the people’s hearts? The journey to Eleksyon 2025 has just begun!