The Global Tourism Business Association (GTBA) has a new board of trustees ready to take on big projects to support Philippine tourism! They officially took their oath at the Department of Tourism (DOT) on February 10, with Tourism Secretary Christina Garcia Frasco leading the ceremony.
Meet the GTBA 2025 Leaders! 
This year’s dynamic team is led by:
Michelle Taylan – President Virgincita Migrino – VP Marites Cuan – VP-Outbound Carmelite Bermudez – Secretary Flora Caberte – Treasurer Lani Cruz – Auditor Elaine Garcia De Rueda – PRO Meyn Limos Quiray – Asst. Secretary
They vowed to support tourism stakeholders, strengthen industry connections, and help travelers discover the best of the Philippines.
Big Plans Ahead! 
B2B Global Travel Exchange & Roadshow in Kuala Lumpur (Feb 19-23) – Gathering 200+ tourism delegates from the Philippines, Malaysia, and other countries for networking & business opportunities.
Travel Sale Expo 2025 (Sept 26-28, SM Megamall) – Featuring 200+ exhibitors from airlines, hotels, tour companies & cruise lines, offering huge discounts and travel deals!
Honoring a Tourism Icon 
During the oath-taking, Secretary Christina Garcia Frasco was awarded “World Tourism Icon of The Year” for her outstanding work in promoting Philippine tourism globally. The award was presented by GTBA President Michelle Taylan, Malaysia Ambassador Malik Melvin Castelino, and Indonesia Ambassador Agus Widjojo.
GTBA’s mission? Put the Philippines on the global tourism map and make it easier for people to explore, invest, and experience the country’s beauty! 
Where do you want to travel next in the Philippines?
