MANILA – The skies are brighter for Singapore Airlines (SIA) as online ticket sales from its annual Time to Fly Virtual Travel Fair continue to fuel a major share of the company’s revenues.
For Aiza Garcia, SIA’s head of marketing and press relations, the reason is clear: convenience.
“People are now more comfortable with digital and cashless transactions,” Garcia said with pride. “Moving into a virtual fair was the right decision. It gives our customers nationwide access and the comfort of booking from home.”
The travel fair, running October 10 to 25, 2025, is held in collaboration with Mastercard and offers travelers not just discounted fares but also exclusive perks—vouchers for shopping and accommodations in Singapore.
While Garcia did not share exact revenue figures, she emphasized the surge in online bookings since the pandemic. Travelers still flock to physical fairs, but the digital shift is undeniable.
Booking online, she added, is not just convenient—it’s empowering.
“When you book with singaporeair.com or the SingaporeAir mobile app, you can compare destinations, travel dates, and fares instantly. And the best part? You get instant confirmation.”
For loyal customers and first-time flyers alike, this shift to digital is more than a trend—it’s a transformation. With exclusive Mastercard tie-ups and nationwide accessibility, Singapore Airlines is not just selling tickets; it’s selling freedom, convenience, and the joy of travel.
